Privacy Policy & Innkeeper Data Protection

1. Overview & Ethical Commitment

InnDirect Studio provides independent, vendor-neutral mobile checkout friction audits for historic boutique inns, bed-and-breakfasts, and small heritage lodging properties across the United States. We operate as an objective advisory studio, not an advertising agency or software broker.

We do not sell website redesigns, recurring marketing retainers, or reservation software licenses. This policy describes how we collect, use, and protect the confidential property and contact information submitted by innkeepers when requesting or ordering our Guest Booking Experience Audit.

2. Information We Collect

We collect only the minimum business details necessary to complete a thorough, vendor-neutral mobile diagnostic review of your direct reservation journey:

• Innkeeper Contact Details: Name, professional title (Owner, Resident Innkeeper, or General Manager), and email address provided during intake or via direct inquiry.
• Property Profile Information: Property business name, physical location, room count (5 to 25 guest rooms), and current reservation system in use.
• Public Reservation Links: The publicly accessible web address of your direct reservation engine and your primary third-party online travel agency (OTA) listing (e.g. Booking.com or Expedia).
• Diagnostic Context & Notes: Known or suspected guest friction points, seasonal dates of interest, and voluntary notes submitted to guide our walkthrough.
• Direct Correspondence: Records of communications and support messages sent to contact@inndirectstudio.com.

3. Strict Guest-Facing Vantage & Zero Credential Policy

Our diagnostic walkthroughs adhere to the following principles:

• Manual Touchscreen Walkthroughs: Evaluations are performed manually on genuine Apple iOS and Android smartphones. We do not unleash aggressive automated scrapers or synthetic bots on your reservation server.
• Zero Incurred Charges: We test room discovery, calendar interaction, rate displays, and field usability up to the point of deposit authorization. We never complete transactions or charge credit cards against your inventory.

4. How We Use Submitted Information

Information provided during intake or inquiry is utilized strictly for the following operational purposes:

• Executing the hands-on 35-point mobile checkout friction diagnostic for your property.
• Synthesizing annotated mobile screenshots and drafting five prioritized, engine-level fixes.
• Delivering the completed deliverable report directly to the innkeeper's email address within 72 hours.
• Processing secure business invoicing for the agreed audit fee ($249 introductory rate / $499 standard rate).
• Addressing follow-up questions from the property owner regarding recommended adjustments.

5. Zero Data Brokering & Vendor Neutrality

We hold our clients' commercial confidentiality in the highest regard:

• Zero Third-Party Data Sales: We do not sell, rent, monetize, or trade innkeeper contact details, property metrics, or audit findings to any third party, marketing brokerage, or advertising network.
• Strict Vendor Neutrality: We accept no referral commissions, kickbacks, or affiliate revenue from booking engine software vendors (such as ThinkReservations, ResNexus, Cloudbeds, or WebRezPro) or online travel agencies (such as Booking.com or Expedia). Our recommendations are 100% independent.

6. Data Retention & Innkeeper Rights

Submitted property intake records and generated diagnostic findings are retained securely solely for active client delivery and fulfillment records.

Innkeepers retain full ownership of their property information. You may at any time request:

• A copy of the intake details on file for your property.
• Correction of any outdated property or innkeeper contact information.
• Permanent deletion of your intake submission and associated diagnostic records.

To exercise any of these rights, email our team directly at contact@inndirectstudio.com.

7. Third-Party Platforms & Booking Engines

Our diagnostic reports evaluate public reservation pathways hosted on third-party hospitality engines and online travel agency portals. These third parties operate under their own independent terms of service and privacy policies. InnDirect Studio has no operational control over external platform data practices. We encourage innkeepers to consult their respective reservation system vendor documentation regarding guest data processing.